How are you measuring your marketing results?

CLE Group's integrated marketing service involves the combination of two or more marketing channels (print or electronic) with complete monitoring to allow you to make the next positive move.

PURLs (personalised URLs, e.g. <yourname>.cle.co.uk), provide a cost effective, fast way to continue the personal conversation with the recipient following a direct mail or email campaign.

Find out more about Variable Data Printing (VDP)

Additionally, this technology allows you to track and interpret the response data and return on investment of any campaign produced using PURL technology.  It also reduces the number of clicks it takes for your prospect to respond.

Survey and Update Profile landing pages can be included in the campaign to allow you to collect valuable information about recipients to further target your audience in future campaigns.

Any company that has high value products or is looking for B2B clients can benefit, with data ranging from a few hundred records to millions.