Marketing Services

Do you need to increase the return on your marketing budget? Do you want to reduce the cost per lead?

To help you get closer to your target audience and optimise your marketing budget, CLE has a range of services and technologies to support you – whether you are an SME needing a complete solution or a large corporation looking for an efficient production centre.

Project planning – our advisers will work with your team to implement or evolve an existing plan, or help you to create your marketing plan if required.

Capturing leads – using combinations of personalised direct mail, email and even websites personalised for each prospect, CLE can help you drive leads directly to your sales team’s Inboxes.

Segmenting – our personalised direct marketing solutions are highly effective when used with segmented data. Varying your message depending on what you know about your customer is proven to increase response. Identifying your VIP customers, understanding life value and matching your propositions and incentives to previous buying behaviour all help to maximise your sales potential. CLE can help you get the most from your existing data and to learn more about your prospects and customers with each intervention.

Testing – our class leading print technologies and lead capture tools make small-scale testing of concepts cost-effective and instantly measurable. There is no longer any need to gamble on campaign success by sending unproven pieces to a large database in order to get the lowest unit cost.

CLE is committed to keeping close to the leading of edge of marketing technologies, to you the tools and services you need to stay competitive. Get in touch now to see how CLE can support your marketing activities.